Rhys Davis from Armstrong Watson shares his story of how PDW helped him with his professional development goals, and gives some great tips on how you can start your own journey towards self-improvement!
Commercial Sales And Business Development Training
Experience our unique & highly effective sales training for all sales and business development roles.
Sales Training
We adopt a unique practice and feedback-based approach with the use of realistic simulated scenarios to drive self-awareness and develop new behaviours.
It’s our experience that competitive advantage is rarely gained by a product or service alone. The behaviours and commercial skills of a supplier’s sales people are often the main difference between winning profitable new business, and not.
But what makes something ‘compelling’ and ‘convincing’ in the mind of the customer or prospect? This is the key question, and being effective at doing this is one of the many areas of technique that separates great sales people and business developers from the rest.
So What Kind Of Training Does A Salesperson Need?
Well standard, traditional sales training simply doesn’t cut it. Theory based, large groups, lecture style with powerpoint just doesn’t work. What sales people really need is to practise scenarios that are real for them, and have the opportunity to try different approaches in a risk free environment in a way that they would never do in a live situation.
Our unique sales training methods offer exactly that, and radically change how sales people think and behave, and therefore how their customers and prospects react. Ultimately this results in a better conversion rate of new prospects, and better cross selling within existing customers, at higher rates.
Developing world class selling skills, whatever your environment…
PDW sales training courses seek to transform sales orientated behaviours in the specific sector and environment in which your business operates.
Whilst the foundational principles of effective selling skills are the same regardless of product or service, there are important nuances that should be taken into account.
So our sales training courses and programmes are highly personalised. They focus on those competency areas for each delegate that are most important and will deliver the biggest step change in sales performance and results.
- Consultative selling skills for general products and services
- Negotiation skills as part of the sales process, or as a standalone activity
- Professional selling skills and new business development within professional services
Book Your FREE Consultation With Our Expert Jim
Talk to our expert about how to improve the performance of your business.
- We help to create, define, and develop strategies to improve the performance of people, teams, and organizations.
- We understand that an investment in your people is an investment in your business and are committed to getting you a tangible return on this investment.
Fill out the meeting link to schedule your FREE consultation with our expert.
Testimonial
We're proud to have provided sales and business development training to some fantastic clients
Our Unique Approach to Sales Training
The sales training approach we use to transform sales capability and confidence is unique and highly effective. It is unlike any other solution available in the market.
It uses no slides, no large book of notes, and no lecture style.
Take a look at our video and click the ‘want to know how it works?’ button below to help you to bring our sales training proposition to life.
We have broken the mould with this type of sales training. All our research and experience tells us that when it comes to behavioural change and skills improvements in adults, most training doesn’t work!
Learn more about Sales And Business Development Training
Other ways we can help you...
People Assessment
Behavioural Profiling
Customer Feedback Surveys
I often hear myself say “Great opportunity to use your PDW skills” – or, in shorthand, just “PDW!” This has been the most effective training I have done in my career – and to call it training downplays it.
Particularly good feedback from the team on all the practise sessions as this really brings the theory to life – and a great team helping to do that.
Good structure, very well facilitated and the combination of project and personal skills training meant that it was easy to see how the personal skills could be practically applied.
I often hear myself say “Great opportunity to use your PDW skills” – or, in shorthand, just “PDW!” This has been the most effective training I have done in my career – and to call it training downplays it.
Particularly good feedback from the team on all the practise sessions as this really brings the theory to life – and a great team helping to do that.
Good structure, very well facilitated and the combination of project and personal skills training meant that it was easy to see how the personal skills could be practically applied.
Download Our Free Guide: On Putting Customer Understanding Into Practice
Improve customer satisfaction by demonstrating your understanding of customers. Find out more by downloading our guide.
Noble Events What’s It Really Like ToWork With PDW?
We know that reading about PDW isn’t the same as seeing the impact our training has on your team, or taking part in a session, yourself. To help you get a feel for what’s really involved, and better understand how our approach could benefit your business, we’re talking to Sarah Cox, an MD who’s already taken the positive step of working with PDW.
Rhys’ Story How PDW Behavioural Training Has Helped My Professional Development
Success Story A Prestigious Accountancy Firm Endorses Leadership Development From PDW
PDW Group specialises in developing new behaviours and habits for professionals via unique business training courses that allow them to prepare for new responsibilities, or to perform better in their current role. In this blog post, we look closely at how PDW’s training helped a top accountancy firm to transform the way they work.
Success Story Endorsement from Richard Bugler - Albert Goodman
At PDW we recently had the honour of receiving this glowing testimonial from Richard of Albert Goodman. He explains below how his partners thoroughly invested in our leadership development training and reaped the numerous rewards. Read on to find out more, in Richard’s own words…
Success Story What Coaching Did For Me
Coaching can significantly help your day-to-day work and have a positive impact on how you operate.
We talked to Sandra about her journey with PDW Group and her realisation of why coaching was the next step for her.
Coaching enabled Sandra to see some of the specific blockers that were preventing her from being the type of partner she wanted to be how it lead her to be a happier person.
Testimonial Fisher German
Fisher German’s partner of the future needed a more innovative and robust approach in order to be different. They wanted their partners to be suited for partnership. This means having the right skills and leadership ability, both internally and externally.
Testimonial Openfield
As a leading agribusiness, Openfield are one of Britain’s most successful and enduring cooperatives, committed to putting their members’ needs first.
Openfield are realising their vision to be an integral part of their farmers’ and customers’ businesses, building unique relationships that create value.
Testimonial Robson Laidler
Robson Laidler are a leading accountancy firm in Newcastle – upon- Tyne. They approached PDW Group to develop the leadership ability within the senior teams in the firm to improve overall performance and employee engagement.
Get In Touch
Connect with PDW Group today for expert solutions tailored to your needs. Providing innovative strategies, our team is dedicated to your success.
Latest News
Though some people are born with a natural instinct for sales, most of us will have to learn the techniques, skills and approaches that a successful salesperson needs to succeed....
Your managers are the backbone of your organisation. Driving productivity, inspiring team members and ensuring goals are met, they help to keep your business on track and ensure...